Blog Editorial Mandate
The mandate of the CBM blog is to support the mission and vision of the Canadian Business Media Association by engaging an audience of current members, potential members and other professionals of Canadian B2B publishing with relevant, timely, educative and compelling information about their industry, and specifically to:
- Distribute and promote industry and member news, events, research and learning;
- Create and facilitate opportunities to strengthen the professional capacity of member organizations and individuals, e.g. data gathering, tutorials, videos, webinars, interviews, Q&A forums, e-learning;
- Promote and celebrate achievements of industry publications, companies and creators;
- Facilitate and strengthen linkages between industry sectors through information sharing and cross promotion;
- Promote Canadian B2B publishing to a national and global audience.