VIDEO: How to create CBM Award-winning work

The 62nd Annual Canadian Business Media Awards were presented on Thursday June 7, 2016 at the Grand Banking Hall at One King West in downtown Toronto.

The Canadian Business Media Association introduced a new element into the awards presentation this year, with winners sharing how they created their award-winning content. Upon accepting each award, winners were asked pointed questions to reveal to the industry how they created their winning work.

The answers reveal what’s involved in creating CBM Award-winning material, what made their pieces stand out, how they arrived at the final product and why they think experts in their field deemed their work exceptional.

We intend for this video to provide a deeper understanding of what’s involved in creating award-winning material, so that B2B publishers can leverage this awareness to get the most out of entering the CBM Awards.

GovCanada

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